Facebook. Instagram. TikTok. Twitter.
What do these social media platforms have in common besides millions and millions of users? Being a great avenue for businesses to get eyes on them.
With more people downloading these social media apps, more people are scrolling through their feeds to get the latest information, trends, FOMO.
The average user spends over two hours a day on social media, making it a great place to connect with future customers or clients.
Most business owners now understand the importance of posting on social media. Which is great .. BUT .. I see it time and time again when a business owner is constantly posting the same kind of content over and over. Soon enough, they get burnt out, questioning if it’s even worth it to keep posting. Eventually they stop.
I’d compare it to a creative block or creative fatigue.
Luckily for you I got your back! I’ve put together a great list of social media ideas you can refer back to when you need an idea. Or use all of the them!
The great thing about these content ideas, they’re not subjected to only one type of content. You can turn these ideas into still images, videos, reels, TikToks, carousels. Whichever fits your strategy, current trends, and algorithms.
Now let’s get to it.
Share a Testimonial
Share a Case Study
Short Video of Business
Answer a FAQ
Free PDF Download
Link to Recent Blog
Ask a Question About a Service/ Product/ Test Product
Infographic / Chart
Discount / Promo
Fill In The Blank
ICYMI Post (In Case You Missed It)
Get to Know Me (CEO/Owner)
One Thing You Can’t Live Without
Behind the Scenes
Round Up of Interesting Articles
Explain Industry Term
Behind the Scenes
Promote Another Channel (Podcast/ FB/IG)
Create a Series (Weekly)
Contest or Giveaway
Answer Fan Questions
Social Media Takeover (employee or influencer)
Share a Relative Post
Collab with Another Business
Go Live - Make Post
Have an Interview
Make a MEME
Incorporate Trending Topics Into a Post
Tag a Friend Post
Run a Poll
Answer Comments For The Next Hour
Share a Milestone
Morning Routine For The Business (how you get started for the day)
Continuing Education (seminar you’re at, book your reading, new course/ license)
Hopefully you can pull some ideas from this list and make it easier and fun to post on social media.
This list doesn't include holiday post either. From the traditional holidays, to the new fun/funky ones, eg. National Pizza Day, you should be well on your way to creating a great social media strategy.